Jack’s Paleo Kitchen!
1. What inspired you to start Jacks Paleo Kitchen?
Well it’s really a story about our family. We’ve been eating mostly Paleo for the last few years and just feel so much better when we stick with that lifestyle. Josh and both of our daughters are gluten intolerant, and I don’t do well when I eat dairy or sugar. At the girls’ school they have friends who have nut allergies and we know people who have egg allergies as well. We were looking for a way to start our own business, and it just kind of evolved from trying to make a tasty treat that nearly everyone with an allergy can eat. Since we all contributed to the idea, we named the company after all of us. JACK stands for Josh, Avery, Cadence, and Karissa.
2. What was the recipe testing process like and what advice can you give to those of us (like me) who struggle with recipe creation?
It was long! I spent probably 6 months messing around with recipes and trying to make something that tasted good and had a reasonable shelf life. I’m not really a recipe creator, or at least I wasn’t one before! I know a lot of recipe creators are able to come up with things in just a couple of tries, but that hasn’t been the case for me. It’s a lot more complicated when you’re creating something that’s going to be shelf stable and sold in grocery stores than it is creating something you’re going to consume in a couple of days. Research is my best advice. I poured over a ton of recipes as well as products that were already in stores trying to figure out the common things that made them work and played with a lot of different ingredients.
3. Where do your ingredients come from? A lot of people freak out about palm oil, can you put their minds at ease?
We source our ingredients from a lot of places and strive to use the best quality companies and ingredients we can. We get the majority of our products from a natural foods distributor called Glory Bee. They are awesome and really work hard to make sure all of their ingredients are high quality and environmentally friendly. We are really excited about our partner for our palm shortening – Palm Done Right. They are dedicated to spreading the word that it is possible for palm oil to be sustainable and eco friendly. You should definitely check out their website. We only use palm shortening from Palm Done Right!
4. Since you’re paleo, I know your company is probably following sustainable business practices. What’s the production process? Is there anything cool about your sustainability that you guys do?
Right now we are still a little company so we don’t have much of a footprint yet. We of course recycle as much as possible and and we do use packaging made from recycled materials. Probably the coolest thing that we do is that we don’t throw away any of our leftover dough. When we’re done for the day there ends up being some dough left in the bottom of the depositor, and we hand scoop that and save it for samples or for doing demos at stores rather than tossing it in the garbage.
5. What stores can we find you in currently?
We are in about 120 stores.
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